Here are some tips for responding to emails asking for donations or sponsorships:
Be appreciative
• Start by thanking them for considering you. Recognize that they receive many requests.
Explain why you’re a good fit
• Share your mission and values. Demonstrate how supporting you aligns with their goals.
Suggest a specific partnership
• Outline what you need and what you can offer in return (e.g. logo display, social media posts).
Follow up promptly
• Respond within a few days, even if only to say you received the email and will provide details soon.
Provide options
• Suggest a few different partnership levels they could consider to meet different budgets.
Highlight impact
• Share stories and data showing how donations make a difference. Tug those heartstrings!
Make it easy to give
• Include clear next steps for submitting donations online or confirming sponsorship packages.
Say thanks again
• End by expressing your appreciation for their time and consideration of supporting your work.
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